Tag: writing
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The power of words #2
Which means they must be used wisely, at the right dose, and targeted to your audience. Helping you inject the most powerful words into your communications is what a good writer does best.
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5 reasons to hire a writer
Let’s talk about that project that’s been sitting on your to-do list. It could be updating the company website, planning a content marketing campaign or writing a thank-you letter to the team. You could always write the copy yourself. You know the brief and besides, it’s not like writing is rocket science or even graphic […]
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The Moral of the Story
Unless you’ve been living under a rock, you can’t have missed the fact that storytelling is making headlines: Harness the power of storytelling! How to use story to improve customer buy-in! Top storytelling techniques to build your business! If you’re like me, you’ve wondered: why is it suddenly okay to tell stories? As […]
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What’s all the buzz about content?
Content is more than just another digital buzzword. Seems it’s just about all anybody talks about these days: content marketing, sticky content, how to write content that engages your audience. But what is content, anyway? And why is it such a big deal? There are different ways of defining content. As a student at university, […]