Tag: compelling
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What’s all the buzz about content?
Content is more than just another digital buzzword. Seems it’s just about all anybody talks about these days: content marketing, sticky content, how to write content that engages your audience. But what is content, anyway? And why is it such a big deal? There are different ways of defining content. As a student at university, […]
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How to tell a compelling story
A story is the shortest distance between you and your audience. How can you make storytelling work for your business or brand? With the rise of social media, everyone with a smartphone has a picture to post, a point of view to blog about or a new link to share across the digital world. The […]